May 24th, 2007Google buying Feedburner for $100M
Concentration once again. It looks like advertising on all possible media is the number one priority for our GYM friends. There are public anounces or non public certified rumors almost once a week about staisfying Google, Yahoo or Microsoft’s appetite for startups.
This time Google makes one step in the promising in feeds ads business by buying (at a rumored high $100M) Feedburner.
The trend is that the GYM are rapidly becoming powerful omnimedia (web, mobile, feeds, mobile, physical…) ad farms, transitionning more and more from pure web to physical world.
The advertising space is really very dynamic, interesting to observe and will be the souce of a lot of innovations, business models and acquisitions in the coming months & years.
Technorati Tags: google, feedburner, acquisition
